Situational Identity Model
A significant predictor of a consultant or coach’s chance of having an impact and helping to deliver lasting change, growth, and development for their clients is the degree to which they leverage a robust model. The ADW | Situational Identity Model provides Certified Facilitators a framework for understanding and making sense of the complexity of an individual and groups, and then offers a road map for what to do next.
The Situational Identity Model takes into account the interaction of key elements of Self-Awareness, Others-Awareness, and Intentionality and considers how they combine to inform how an individual is showing up in a given moment.




As Certified Facilitators become experts in applying the model, they gain more clarity on where an individual is at and what they likely need to take their growth and development to a deeper level.
The Situational Identity Model is the scaffolding on which ADW rests. While the Profile provides in-depth insight, which can be leveraged in unnumbered ways, the Model itself provides the structure for how to make sense of the insight. It helps Facilitators break down the complexity of individuals and offer targeted, relevant recommendations on actions that will have a long-lasting impact. Consider the power of the model to:
- Understand the elements that impact behavior.
- Apply levels of self-awareness, others-awareness, and intentionality to specific situations.
- “Diagnose” how and why clients are getting stuck.
- Provide targeted recommendations and interventions.
- Leverage for content for speaking engagements.
The Situational Identity Model itself is a powerful tool to leverage in expanding your value to clients.